At this year's Fall WBON conference at the Basin Harbor Club business owner Christine Fraioli won coaching by Vivian Infantino and an introductory video from Madmotion. We have been asked to report on the process of this project as a follow up to our presentation "You are your Brand - Presenting Yourself in Online Video."
Step one is coordinating 3 people with busy schedules. That can be harder than you'd think. We have a phone conference scheduled for mid November, with a shoot date at the end of the month. In the meantime I've asked Christine to fill out a basic questionnaire to help her think about the video. You can read it here.
On March 27th I was envious of the "pause" to reassess and learn I kept hearing about. I was fortunate enough to still be working, so I committed to a more active blog. This is my chance to think out loud.